What’s the most important thing for a website to sustain in the world of digital marketing? Traffic, yes! Your website needs traffic. It requires visitors to open the site and see what you offer. Unless there is enough traffic, there cannot be conversions. If no one visits your shop, who will buy it? There are…
Wondering how to get 15,000 followers on Instagram? It is simple, focus on engaging your target audience. Instagram engagement is about 20 times higher than that of Facebook and 50 times higher than Twitter. This means that it is much easier to hook your audience on Instagram than on any other social network. While you…
Table of Contents What is SEO? Why is SEO useful? Google’s Factors Explained Domain Age Site speed Backlink profile Conclusion What is SEO? SEO is the abbreviation for Search Engine Optimization and it is the process of optimizing the sites for a better user experience and better rankings on the search engines. Why is SEO…
SEO, an abbreviation for Search Engine Optimization, is no less than a buzzword nowadays. Open up the internet any day for Digital Marketing strategies, and you will find “SEO” mentioned in nearly all articles. Inspiring gurus and writers suggest that you can do SEO on your own. However, unless you have 18 hours a day…
Landing pages provide useful content and prominent calls to action to your target audience. Follow these guidelines to create a conversion-focused landing page. If you want people to buy from you, sign up for your newsletter, or take some other desired action after seeing your digital marketing content, then you need to direct them to…
Nowadays, it is hard to find someone who doesn’t use the internet to find their local business, and according to the data, 86.66% of web users use Google. Therefore, utilizing Google’s tools for businesses like “Google My Business” is vital for any businesses’ marketing. Google My Business (GMB) is a free, very simple to use…
Since its release back in 2003, WordPress (WP) has become the world’s most popular Content Management System (CMS) software and has grown exponentially to the point it now powers around 37% of all published websites. Where once WP was considered almost exclusively as a blogging platform, its scope and capabilities have expanded massively over the…
The most used technique to communicate electronically with the people of your choice is text messaging. It evolved back in the early years of the 1990s. The people in business are using the same mode of communication to connect with their possible clients ensuring better open rates, engagement and click-through rates. SMS marketing strategies are…
689 million people use TikTok at least once a month, and 100 million of those users are American. If you’ve been thinking about incorporating a TikTok marketing strategy into your business, what are you waiting for? TikTok isn’t just a social platform for people who want to make dance videos. It’s the fourth largest and one of…
Sales anticipation is one of the most important parts of lead generation and sales. Sales Anticipation is more than just cold calling—it involves understanding your buyer’s pain points, educating them on your product, and establishing a relationship with them, so they become a customer. The article covers what Sales Prospecting means and how it matters in any…
